Analysis of Questionnaire

Looking through the questionnaires which were handed out; we were able to conclude various ideas for our soap trailer.  We asked both open ended and closed ended questions. This allowed us to get specific responses which are quick and easy to record, as well as longer question which we are able to elaborate on. We handed out our questionnairs to a small group of our targeted audience.

Our target audience are teenagers aged between 15 – 18 who generally watch soaps such as, Eastenders on a regular basis. Some of the key aspects which our audience want to view are humour, twists and tragedy. In particular, one person said that ‘ there is no soap without twists or tragedy’. Scheduling times are crucial as we have to avoid times which clash with other, well established soap operas such as Coronation street and Eastenders.

Having done the questionnaires, it has enabled us as a group to establish exactly what our audience want especially our target audience. As we have a very specific audience, it is crucial that the correct conventions are followed as well as portraying social realism which we hope will relate to teenagers through various storylines.

Having established our findings, as a group we had to clarify our target audience as this would reflect on our scedhuling times. Initially, episodes would broadcast at round 18.30 due to other popular soaps such as Eastenders and Coronation Street would be aired after. However, due to further planning when producing storyboards and track shots, we decided to add storylines which included drugs, therefore we have to consider a later time, maybe around 21.00

{Written by Vinita & Michael}